LIONS Live: Creativity Matters was born from a unique need to bring the global creative community together in a virtual space for the first time in nearly 70 years.
Due to the COVID pandemic, the iconic physical event could not happen as usual. Instead, we helped create a digital platform where creatives from around the world could collaborate, learn, and connect during a week-long online experience.
The platform included 40+ hours of masterclasses, expert lectures, short films, live and on-demand content, speaker profiles, festival navigation, awards content, and membership areas designed to keep the creative community connected beyond the event itself.